Using Postcards to fight Discrimination and Racism

In the pilot year of Let’s Play the Fraternity Card in Croatia, schools were asked to be proactive in contacting local media and local partners for promotion and visibility – they were quite successful! How schools approached local authorities and local media? They got a template on press release and suggestions on how to communicate with media so they could easily send it. Part of the exercise was educational, in a way how to communicate with a media, how to tell your story, and students got to know how the media work. They might use this kind of approach later, for their own activities, because, they now know how to promote their idea. For example, school from Slavonski Brod had a designated day for hosting the media while doing their Let’s play activities. They sent a press release, organized media visit, gave statements in front of the camera. All of that resulted with a report broadcasted on TV.

Schools in the City of Rijeka got the City onboard proudly promoting the project on their official website (https:/www. rijeka.hr/razglednicama-za-solidarniji-svijet/). This particular city is about to be the European Capital of Culture in 2020. In Croatia, global education is framed within the concept of civic education but it is not mandatory subject in schools. So it is important to involve the local authorities and show them importance of global education. That is what schools in Rijeka (3rd largest city in Croatia) did and showed how important it is to talk about the topics this project tackles. It has led to the situation that local authorities in Rijeka support Let’s Play the Fraternity Card in Europe!